ON-DEMAND Roundtable Recording | 65 minutes
If an AI agent went shopping for insurance right now, would it find your product?
78% of Australians would already consider a purchase recommended by AI
Distribution economics are shifting faster than most organisations can adapt their architecture. This session is a direct conversation about where the real friction points are:
- Accountability
- Infrastructure
- Regulatory readiness and,
- Channel visibility
Get insights from a panel of industry veterans who are working through the same questions you are.
Real questions from senior leadership. Answered live.
Four panelists. Four distinct perspectives.
JAMIE SMITH
Fractional CIO, Board Advisor
Former CITO, Hollard Insurance
Two decades helping insurers modernise architecture without destabilising what already works.
LISA SMITH
Head of Legal, Compliance & Risk, Fetch
Keeps organisations accountable when technology moves faster than governance.
MARCELLO NEGRO
Actuary, Principal & Head of Product, Finity
Actuary turned distribution strategist, focused on how AI is reshaping insurance discovery and product design.
NIGEL FELLOWES-FREEMAN
Founder & CEO, Kanopi
Building the orchestration infrastructure for how insurance gets distributed in an agentic world.
6 Key Discussion Topics
01. Where accountability actually sits.
If an AI agent recommends the wrong product, who is responsible? The panel worked through this directly – and the answer is clearer than most organisations expect.
02. The documentation gap that will matter at the claim.
Most core systems record what was sold. Very few record why. We talked about what that means for organisations moving into agentic distribution.
03. Reading the regulatory signals together.
APRA and ASIC both published open letters in the two weeks around this session. The panel shared their honest read of what those letters mean for boards and leadership teams right now.
04. Generative Engine Optimisation
Marcello Negro introduced Generative Engine Optimisation – the idea that AI agents are already forming views about which brands are worth recommending. Finity’s early research has some surprising findings for the Australian market.
05. The unintended consequences of removing friction.
The buying journey got faster. Jamie Smith made the case that some of what we removed was doing important governance work – and that the consequences show up later at the claim.
06. What your next 90 days should look like.
Rather than leaving on a general note, each panelist shared a specific 90-day action set for their function. Practical and role-specific.
TALK TO US
Is Agentic AI part of your distribution strategy this year?
Most organisations are asking the right questions. The harder part is knowing where to start. A short conversation with the Kanopi team maps out what this looks like for your specific context – no commitment.